A flat plan links to the contents page by which it outlines and highlights what's in the magazine, just in a different, unique format. In contents pages, the contents in listed and put in sections whilst on a flat plan, it is laid out in a structure of boxes, a table.
Q2)How many different categories or types of content are there?
In Mixmag, all the types of content have been sectioned in the contents page. On the first page of the contents page, there is a section called cue. In cue, articles are presented-in a queue!. Cue is in chronological order and is the first section presented throughout the magazine. On the second page, there are 4 sections- features, fashion, tunes and directory. These are presented on the second page as there is less articles about them. The 'features' content is dedicated to great artists and places. Features also includes the DPS article for the cover star. The 'fashion' content comprises of fashion in dance music. As for tunes, it comprises of albums, monthly key releases, charts and chats and downloads. Lastly, directory comprises of Club Pics, Club guides, Readers opinions and big questions.
Q3) Percentage of advert/editorial?
More editorial, less advert. 60% editorial and 40% advert.
Q4?How does the "look", typography,layout, style, colour scheme reflect the musical genre?
From looking at the magazine, the colour scheme involves monochrome colours, alongside bright, vivid, bold colours, giving the magazine the look of a night club, showing us that the musical genre involves club/dance music. As for the typography, there is a variation in fonts. Some of the fonts are simple and minimalistic, giving an artistic feel to the magazine, whilst there are also fonts which are interesting and futuristic. As dance music has been branded as futuristic and the fonts are unique and futuristic, this shows us that the musical genre is dance music. As for the layout, it is organised by which some text is in boxes, lines and columns. However, text has been placed in different areas of the page, taking up more space on the page and letting the reader scan the page. This is similar to dance music as it is a mash-up of sounds and like dance music, the text has also been "mashed" onto the page and has spread out!
Q5)How does the task help you understand how to plan the contents page of your own magazine?
The task has helped me understand how to construct my own contents page for my magazine, by which it has helped me to know what types of things I will include in my contents page, such as interviews with artists, introducing artists, news on the latest venues and festivals, "Night People", popular songs, charting and various other content!
Q6)More text or images?
From looking at the proportionality between editorial and ad, despite there being more editorial content, the magazine includes more image than text. The text has been made small so it looks like there is more text. There is an image on most of the pages. The images are more appealing in comparison to a whole page dedicated to text, showing us that the audience is a visual audience.
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